Future Shop Podcast with WSL

EP10: Reinventing Retail Relationships in the Midst of a Pandemic, with Greg Farrar

WSL Season 1 Episode 10

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0:00 | 42:25

In this episode, Wendy Liebmann interviews Greg Farrar, CEO of ECRM, a leading trade organization and provider of business-to-business solutions for retail food service operators, health system buyers, and for the suppliers of consumer packaged goods for general merchandise, food service products, medical supplies, and pharmaceuticals.

You’ll learn:

  • How the pandemic changed the relationship between brands and retailers
  • How ECRM flipped its business model in a moment as it was no longer tethered to time and space
  • How the organization has opened up the global business world to buyers and sellers just as the physical world was closing down, and
  • What all organizations, big and small, can learn from this as they build the future of retail

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