EP11: Why Shopper-Centricity Is More Critical Than Ever Before

In this episode, Wendy Liebmann interviews Andy Murray, CEO of BigQUEST, and Founder and Chair, Customer Centric Leadership Initiative at the University of Arkansas’ Walton College of Business, and formerly head of customer experience at Walmart and ASDA UK.

Wendy and Andy discuss:

• Why being a shopper-centric organization is more important than ever.
• The role of the physical store in an omni-channel world.
• How to deliver “new” when people no longer shop the aisles.
• How to build shopper-centric organizations to drive the Future of Retail.